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Corporate Identity... Targeted Touchpoints
The major functions or targeted visible touchpoints that the corporate identity should support are:

  • Company logo
  • Stationery
  • Literature
  • Signage
  • Web site
  • The working environment (reception, boardroom, meeting rooms, trade counters etc)
  • Transportation
  • Product Identification
  • Packaging
  • Uniforms
  • Advertisements
  • Annual Reports

 
 
 

 

 

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